Long Term Care Providers Show Innovation Using CRM for Donor Management

Posted on: April 23, 2008 | By: SuperUser Account | Microsoft Dynamics CRM

For non-profit organizations, like nursing homes, donations can be an important revenue source. The problem with most funding or donor management software out there today is the inability to integrate with a financial management system. By using Microsoft Dynamics CRM you can create a closed loop system by being able to market to the potential donor, forecasting the donation and collecting and reporting on it in your financial management system (Microsoft Dynamics GP). This can also be reported on with other financial data in a consolidated format.