Reviews and corrects ledger-to-subledger alignment in D365 by fixing posting configurations, inventory profiles, reconciliation logic, GL mapping, and critical reporting procedures.
Top Three Benefits of Dynamics CRM for Marketing
Posted on: December 28, 2024 | By: Page Wildridge | Microsoft Dynamics CRM
Dynamics CRM is a powerful tool your business can leverage to target your desired clientele and make impactful marketing decisions. Microsoft has equipped their CRM software with several powerful features that make staying on top of your marketing easier and allows you to pack a larger punch with each campaign. In this blog, we will cover three features within Dynamics that you should know about.
1. Automate Individual Experiences
You can target different individuals with specific “campaigns” depending on their interests to drive responses and generate interests. To do so, you can utilize real-time customer behavior, such as clicking on a certain link within your email, to trigger a second response, like sending that specific individual a follow-up email on the topic they showed interest in. Automating this task eliminates the need for your marketing team to individually target each client, allowing them to focus on other initiatives.
2. Unmatched Analytics
With every campaign that you run within Microsoft Dynamics, you can track how each individual interacts with the messages that you send. This includes information about delivery issues, such as blocked addresses and both soft and hard bounces. Additionally, for each email that was delivered, you can view in-depth properties about your intended audience. Information such as total opens, unique opens, those who unsubscribed, and more are available within the software. This feature lets your business have full insight into the interactions of your audience to pinpoint different individuals.
3. Multi-Channel Marketing
Reach out to your audience through a variety of mediums beyond emails. Microsoft allows you to easily manage different campaigns through several channels, including text messages, forms, and social media integration. If your target is more easily reached through socials or texts, you can track their responses in the same way as emails!
Next Steps
Dynamics CRM for marketing helps your business reach your intended clients and help you succeed at all your marketing efforts. To learn more about harnessing the power of your CRM, reach out to speak to an expert today! Logan Consulting, a proud Microsoft partner, is dedicated to helping our clients get the most out of their software.
